Digital Marketing Services
Sometimes one powerful idea, implemented with the right strategy, can completely change the direction of your company. From strategy and branding to SEO, AI search visibility, Meta Ads and Google Ads, you get the full range of services you'd expect from a digital marketing agency, delivered personally for businesses in Ireland and beyond.
Marketing Strategy
I deliver creative, strategic marketing ideas that set your business apart and drive real revenue growth. Let's build a strategy that makes the difference.
Branding
Have a new project but don't know where to start? I help you create a clear, memorable and impactful brand identity, from strategy to visual identity, so your brand enters the market with confidence and purpose.
Business Expansion
A growth plan that identifies new markets, strengthens operations, increases brand visibility and puts the right resources, systems and strategies in place for sustainable, profitable growth.
Marketing Strategy Plan
A complete plan to understand customer needs, improve service quality, expand into new markets and implement innovative ideas, with clear direction and a lasting competitive advantage.
Be found on Google, and in AI answers
People no longer just "google it". They ask Google, voice assistants and AI tools like ChatGPT, Gemini and Perplexity. I make sure your business shows up wherever your clients are searching, with three strategies that work together.
Search Engine Optimization
Rank higher in Google and bring in clients who are already looking for what you offer.
- On-page SEO: keywords, content, metadata
- Technical SEO: speed, mobile, indexing, Core Web Vitals
- Off-page SEO: backlinks & authority
- Local SEO: Google Business Profile & Google Maps
- Keyword research & competitor analysis
Answer Engine Optimization
Become the answer: in Google's featured snippets, "People also ask", AI Overviews and voice assistants like Siri, Alexa and Google Assistant.
- Question research: what your clients really ask
- Clear, direct answers in your content
- FAQ pages & structured data (schema markup)
- Content formatted for snippets & voice search
- Featured snippet tracking
Generative Engine Optimization
Get your business mentioned and recommended by AI assistants like ChatGPT, Gemini, Perplexity, Copilot and Google AI Mode.
- AI visibility audit: how AI describes your brand today
- Authoritative, citable content AI can trust
- Consistent business information across the web
- Reviews, mentions & digital PR
- Monitoring your brand in AI answers
Ads that bring clients, not just clicks
Paid ads are the fastest way to reach new clients, but only when strategy, targeting and tracking are set up correctly. I plan, create, manage and optimize your campaigns so every euro of your budget works harder.
Facebook & Instagram Ads
Reach the right people where they spend hours every day, on Facebook, Instagram, Messenger and WhatsApp, with ads that stop the scroll.
- Campaign strategy & full-funnel planning (awareness → leads → sales)
- Audience targeting: interests, custom & lookalike audiences
- Ad creative: images, videos, Reels, Stories & carousels
- Lead ads & click-to-WhatsApp campaigns
- Retargeting website visitors & social engagers
- Meta Pixel & Conversions API setup
- A/B testing & ongoing optimization
- Clear monthly performance reports
Search, Maps & YouTube Ads
Appear at the top of Google at the exact moment someone searches for your product or service.
- Search campaigns: keyword research & negative keywords
- Performance Max, Display & YouTube campaigns
- Shopping ads for e-commerce
- Local campaigns to get calls & visits from Google Maps
- Compelling ad copy & ad assets (sitelinks, calls, reviews)
- Conversion tracking with Google Analytics 4 & Tag Manager
- Bid strategy, budget & landing page optimization
- Clear monthly performance reports
Ad budgets are paid directly to Meta or Google, so you always keep full ownership of your ad accounts and data.
Digital marketing that grows you online
Social Media Management
- Content creation: designs, videos, captions
- Page setup & optimization
- Posting schedules & calendar
- Engagement management: comments & messages
- TikTok ads (Meta Ads above)
Website Creation & Optimization
- Modern, fast, mobile-first websites
- Built with SEO, AEO & GEO in mind
- Landing pages for ads & campaigns
- Conversion optimization: more enquiries from the same traffic
Email Marketing
- Newsletter strategy & design
- Automated welcome & follow-up sequences
- List growth & segmentation
- Campaign performance tracking
How we'll work together
Free discovery chat
A quick video call to understand your business and goals.
Tailored proposal
A clear plan with actions, timeline and investment.
Launch & grow
We put the plan into action, measure results and keep improving.